Many cultures throughout history have viewed obesity as a flaw. The obesus or fat character in Greek comedy was a glutton and figure of mockery. During Christian times food was viewed as a gateway to the sins of sloth and lust. In modern Western culture, excess weight is often regarded as unattractive, and obesity is commonly associated with various negative stereotypes. All ages can face social stigmatization and may be targeted by bullies or shunned by their peers. In Western culture obesity is once again a reason for discrimination.
A number of organizations exist that promote the acceptance of obesity. They have increased in prominence in the latter half of the 20th century. Multiple books such as The Diet Myth by Paul Campos argue that the health risks of obesity are a conspiracy and the real problem is the social stigma facing the obese. Similarly, The Obesity Epidemic by Michael Gard argues that obesity is a moral and ideological construct, rather than a health problem. People are known to select potential partners based on a similar body mass.
As average body mass increases in Western nations, people view an increasingly larger amount of body fat as "normal" or "acceptable". People are especially likely to take cues on acceptable body size from their social circle, gaining weight concurrently with those around them.
The Plus-size clothing was born It is a general term given to clothing sized specifically for men and women of large or obese build. Plus-size refers specifically to clothing labeled size (US) 14 / (